Sunday, July 18, 2010

Summer Makeup Trends 2010


These are the makeup trends that Ive noticed alot this summer with many of my brides and clients needing makeup services. A fresh face is in demand this year!

You will notice that the looks are simple, natural and very low key this year. In the past bronzers were extremely popular in the beauty industry but not this year. It seems like blush made a come back and the bronzers are still sitting on the shelf.


Tinted moisturizers replaces Full coverage foundation:
For everyday use, tinted moisturizers with SPF are top of the list. Tinted moisturizers are ideal for almost any skin type. They hydrate, give sun protection and add enough coverage for most. If skin is normal to combination, a tinted moisturizer will provide coverage and should be all that you need for the day! If you do have oilier skin types you can still use a tinted moisturizer but may need to finish with a translucent powder to help provent shine.

Blush replaces Bronzers:
Choose a blush that is colorful, but sheer. Try a cream product instead of a powder blush. This will insure extra staying power for a longer wear in the hot weather. Summer is about looking fresh and active, so choose colors like subtle, soft pinks and peaches. Not only will your face appear instantly more youthful, but you will also skip that "overly done" look too! Bronzers this year have really only been used for subtle contouring of the neckline and for adding cheek bones. In the past bronzers were to give the appearance of a all over "bronze goddess" but it seems women are embracing their natural coloring.

Colorful Eyes replace the Neautral shades:
There are plently more eyeshadow shades this year than browns and neutrals. The Eye trend right now is bold and bright. Include colors like bold teals, violets, green into your makeup pallett.

Remember to NOT overuse these bright colors! One color is fine swept on the top lid. If you get too crazy and do your top lid and then smudge another bright color on the bottom lash line, you will look too colorful! Instead use a neutral color as a eyeliner instead and avoid black liner. Sometimes when combined with bright colors, black liner can appear too harsh.
When making a bold eye shadow choices, keep the rest of the face neutral to avoid looking overdone. Keep the same thing in mind when doing your eyebrows. Let them grow to a natural shape and try not to over pluck. Fill brows in slightly, but keep to a minimum, brows can easily over power the rest of your eye.

Hydrated Lips replaces High Shine

Lips for summer should be hydrated and subtle with shine. Lip gloss is still popular, but not the "high" shine glosses that we have seen in the past. Apply gloss lightly, in combination with a heavy lip balm that contains sunscreen. Keep colors should remain subtle, bright and fresh. Textures should be sheer with no glitter. Remember to let your natural lip color show through!

MY Favorite Products Right Now:
Stila $25 Available at Sephora or Ulta
Convertible Color
Stila's lipstick and blush-in-one proves irresistible. Non-greasy, this creamy, sheer tint adds an inherent glow to the cheeks while lips bloom with fresh, radiant color.


Laura Mercier Tinted Moisturizer w/ SPF 20 $42 Available at Sephora or Macy's
Tinted Moisturizer is a sheer, lightweight formula with a hint of color you can use in place of foundation for a natural finish and a healthy glowing complexion.

Aqua Eyes $19 Available at Sephora
A two-in-one eyeshadow and liner pencil.
These waterproof eyeshadow and eye liner pencils contain a unique formula that adheres to the eyelids and resists water even under the most extreme conditions, without running or fading

Have Fun This Summer Ladies! Remember to keep your look to a minimum for the next couple of months!

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